What’s your purpose?
Leader, what do you think your purpose is for your business? To make money…to supply the market with much needed product…to build a name for yourself…to carry on a family tradition? All of these are well and good, but if your purpose is not to “live your purpose” you are missing your boat! Are you living someone’s dream? Are you making someone else a fortune with your innovation and ideas? That’s fine if that is your niche and your purpose, but if that small voice nags at you every single day of your life telling you how exciting for you if you could be doing _____, building_____, founding_____, helping____ (you fill in the blanks), then you will NEVER be a great leader until you are leading your purpose in life! You may make millions; you may donate millions; you may live in the largest home in your city; but if you are not living your purpose, you are not happy or fulfilled. Sounds cliche, doesn’t it? What’s happy got to do with it?…everything. Because if you are not living your purpose, one day you will have all you can take and at that point a change WILL come. It could be a very damaging change. My word to you today is, don’t wait for the explosion to come…start moving in your direction now. If all you can do is think about it and envision what will be some day, do it! If all you can do is collect materials about your dream, do it! If all you can do is visit and talk with others who are living their dream, do it! It matters not how much money you have or how much money you owe; they can both be a trap. The pursuit of money can only be fulfilling when it is in keeping with your purpose for life! Money, otherwise, can be a vice that gets tighter and tighter as each day passes.
First thing you must do today is decide if you are living your purpose. If you are, kudos to you! We can only soar from here. If you are not, there is some thinking you must do along this journey are have undertaken. One of my favorite people is Viktor Frankl who wrote, Man’s Search for Meaning. He said that, “The striving to find a meaning in one’s life is the primary motivation force in man.” They don’t teach you that in graduate school. Tom Peters and Robert Waterman also said in their book, In Search for Excellence, “The dominating need of human beings is to find meaning,…to control one’s destiny…to be an expert in the promotion and protection of values.” Do you live these two quotes? Think about it. The rest of our journey is determined by how quickly you are able to “live your purpose.”
See you tomorrow… Rita
